Global Overview

Global overview on standardized tobacco packaging implementation

As of October 2021, more than 30 countries and territories are moving forward with standardized packaging, with 21 countries having adopted the measure following Australia’s lead (in 2012), 3* having it in practice and 14 other countries in varying stages of introducing standardized packaging laws. In the ASEAN region, Thailand and Singapore are the first two countries that have legislated standardized packaging. The standardized packaging law has been in force since 10 September 2019 (in Thailand) and 1 July 2020 (in Singapore). Myanmar is the third Asian country to adopt standardized packaging after the passage of standardized packaging notification on 12 October 2021. It will take effect after 180 days (on 10 April 2022) with a 3-month (90 days) full phase-out of old cigarette stocks by July 2022. 

Standardized Packaging in ASEAN

Thailand
10 Sept 2019
Singapore
1 Jul 2020
Myanmar
10 Apr 2022

* Standardized packaging has been implemented in practice in 3 countries where packages are imported from a country with plain packaging – Monaco (from France), Cook Islands (from New Zealand), and Niue (from Australia).  

Summary of implementation dates at manufacturers and retailers level

 

Country

Manufacturer Level

Retail Level

1.

Australia

Oct. 1, 2012

Dec. 1, 2012

2.

France

May 20, 2016

Jan. 1, 2017

3.

United Kingdom

May 20, 2016

May 20, 2017

4.

Norway

July 1, 2017

July 1, 2018

5.

Ireland

Sept. 30, 2017

Sept. 30, 2018

6.

New Zealand

Mar. 14, 2018

June 6, 2018

7.

Saudi Arabia

Aug.  23, 2019

Jan. 1, 2020

8.

Thailand

Sept. 10, 2019

Dec. 8, 2019

9.

Canada

Nov. 9, 2019

Feb. 7, 2020

10.

Turkey

Dec. 5, 2019

Dec. 6, 2019

11.

Uruguay

Dec. 21, 2019

Dec. 21, 2019

12.

Slovenia

Jan. 1, 2020

Jan. 1, 2020

13.

Belgium

Jan. 1, 2020

Jan. 1, 2021

14.

Israel

Jan. 8, 2020

Jan. 8, 2020

15.

Singapore

July 1, 2020

July 1, 2020

16.

Netherlands

Oct. 1, 2020

Oct. 1, 2021

17.

Denmark

July 1, 2021

Apr. 1, 2022

18.

Guernsey

July 31, 2021

July 31, 2022

19.

Hungary*

Jan. 1, 2022

Jan. 1, 2022

20.

Jersey

Jan. 1, 2022

Jul. 31, 2022

21.

Myanmar

Apr. 10, 2022

Apr. 10, 2022

*In Hungary, plain packaging required for new brands from Aug. 20, 2016.
Source: Cigarette package health warnings: International status report, Canadian Cancer Society (2021)

Standardized packaging applied to heated tobacco products in New Zealand

Israel: ENDS and HTP in standardized packaging 

(JUUL and IQOS heat stick – Heets)

Juul
Before and after standardised packaging
E-liquid 
Standardised packaging

 







Heets heatsticks for IQOS

 

(Photo credit: FCA)