International Cooperation

In strengthening the implementation of Article 11 in the ASEAN region, the Southeast Asia Tobacco Control Alliance (SEATCA) under its Resource Center initiative has established an image bank of copyright-free pictorial health warnings (PHWs) from Brunei, Malaysia, Singapore and Thailand in accordance with the work plan agreed by the ASEAN Focal Points on Tobacco Control (AFPTC). AFPTC was set up under the purview of the ASEAN Health Ministers to accelerate the implementation of the FCTC within each country and the region.

The establishment of the SEATCA Image Bank marks one of the first ASEAN regional collaboration initiatives to strengthen partnership in advancing implementation of Article 11 of the FCTC. The image bank can be accessed through the SEATCA website ( SEATCA will facilitate application for copyright-free pictorial health warnings from Brunei, Singapore and Thailand and other ASEAN countries as well as provide technical assistance to countries regarding issues pertaining to development and implementation of pictorial health warnings.